The New Mexico Economic Development Department will invest in a year-round hemp business that is relocating to an old egg facility in Berino, New Mexico and adding 56 jobs, Cabinet Secretary Alicia J. Keyes said today.

The New Mexico Economic Development Department has committed $600,000 in LEDA funds, matched by $5.3 million in private investment, towards the expansion of Natural ReLeaf Farm. The business began growing hemp in Berino last year with a 2019 crop yield of 10,000 pounds. The company is now ready to expand its manufacturing capacity and add 8 greenhouses in Berino  to allow for year round growing.

Natural ReLeaf will create 56 jobs in various aspects of production over the next 2-3 years with this expansion. The company’s manufacturing facility and primary dispensary is located at 3497 Bataan Memorial West in Las Cruces and it is scheduled to open by the end of February. Natural ReLeaf also sells its product at its retail operation on Solano Drive and through other distributors in and out of the state. Sales of CBD products is in the billions of dollars nationally and grows each year.

Natural ReLeaf's primary dispensary

Natural ReLeaf’s primary dispensary

Although sales growth is strong, it is an increasingly competitive market. Nicole Fuchs, Public Relations Manager at ReLeaf, believes two factors make their company unique in the growing market. First, it is a “seed to shelf” business that is unusual in hemp manufacturing, and, secondly, the company is immersed in the Dona Ana County science community. Two interns from the New Mexico Department of Agriculture are working with Natural ReLeaf today: a horticulturalist and a chemical engineer. 

Despite the science involved, the creation of new products is a team effort according to Fuchs. CBD truffles in a variety of flavors are currently very popular. The company sold chocolate-covered strawberries infused with CBD for Valentine’s Day and is constantly introducing new products like bath balm, chapstick and honey stix.

“Natural ReLeaf sees hemp as the future of agriculture, economic and job development,” stated Fuchs. “New Mexico holds a lot of potential for the hemp industry: a long growing season, an abundance of sun and a pool of talent that the hemp industry is waiting for – from plant scientists to brokers to chemical engineers. All of these factors together help Natural ReLeaf create the highest quality hemp flower and products.”

The business was assisted in its expansion by the Mesilla Valley Economic Development Alliance (MVEDA).  “We continue to see a surge in activity in the industrial hemp industry, and companies are continuing to make investments throughout Dona Ana County and Las Cruces. We are strategically creating a fully integrated industry, from cultivation, to advancement, to consumer product development. Natural ReLeaf exemplifies the opportunities we have to be leaders in an industry that has quickly already reached over $1 billion in sales within the U.S. alone,” said MVEDA CEO Davin Lopez.

The Economic Development Department invests in target industry sectors that will diversify the state’s economy and create new wealth for New Mexicans. Value-added agriculture is one of those industry sectors and hemp is the fastest growing sub-sector since it was legalized by the state legislature in 2019.

“Agriculture is part of our history and culture, and now hemp is providing new opportunities for family farms which furthers the impact of the state’s investment,” said Cabinet Secretary Alicia J. Keyes, “and this urban project supports rural jobs.”

Natural ReLeaf offers tours of both the farm in Berino and the manufacturing facility. Call (575) 639-2272 for more information.

Release courtesy to the New Mexico Economic Development Department
Posted: February 20, 2020